Skills & Expertise:
- Local, regional, national and global marketing
- Strategic planning and implementation
- Brand creation and promotion
- Franchise marketing
- Consumer engagement and retention
- Operational analysis
Recognitions & Awards:
- Finalist for Community Leader of the Year
- Top 40 Under 40 Professional
- Top 100 People to Know
- Small Business of the Year – Loudoun County Chamber of Commerce
- Innovative Business of the Year – Loudoun County Chamber of Commerce
Owner & Chief Executive Officer
Carolyn is a driven and seasoned marketing professional with over 25 years of advanced experience in helping businesses succeed in challenging markets. Carolyn has worked as a top marketing professional in several industries throughout her career: hospitality, sports management, waste removal,and for a national orthopedic sports medicine and physical therapy practice. In 2020, Carolyn decided to take the leap into entrepreneurship and launched Virage Creative.
Some of Carolyn’s professional highlights are being an integral part of the management team which brought FC Barcelona’s Youth Soccer Escola to the United States and creating the successful marketing and public relations campaign for the 2009 Entrepreneur Magazine’s Entrepreneur of the Year where her then company owner came in third out of a global search.
She has been known as a leading marketing professional in Northern Virginia and due to her marketing and sales efforts has placed several companies on the Inc. 500 list of fastest growing companies.
One of her core beliefs is to be involved and give back to the community. Carolyn has been involved or on the board for several nonprofit organizations such as 100 Women Strong, The YMCA, Friends of Loudoun Mental Health and the INOVA Health Systems Patient Advocacy Board.